Questions we are asked
Plain answers, before you write.
Gondo Creative Studios is a design-led studio in Harare, Zimbabwe, working online with clients anywhere. These are the questions people ask us before they write to the studio, answered from the way we actually work: what we do, where we are, how pricing works, and how a project starts.
Brand identity
Who does brand identity in Harare?
We do. Gondo Creative Studios is a design-led brand studio in Harare, Zimbabwe, and we work online with clients anywhere. Brand identity is the first of the six things we do: brand strategy and DNA, a strategic identity system, a comprehensive identity manual, treatment guides, and the collateral and rollout artwork that carries one identity across your materials.
We build for corporates, professionals, individuals and families with a story worth carrying. A brand is an asset you own, not a look you rent, so the work includes practical guidance for using the identity consistently after we hand it over.
What is a brand DNA?
A brand DNA is the clear foundation under an identity: who the brand is, what it sells and never sells, its voice, its palette and type, and the rules for applying them. We write it first, keep it current, and check the later work against it. The second job with us starts where the first one ended, because the brief and your corrections are kept.
Do you design logos on their own?
A mark on its own is rarely what a business needs. We design the identity system the mark belongs to: the mark, the type, the colour, the layout rules and the guidance for using them together. Where a client needs a smaller scope, we say so plainly and agree it before we start.
Can you redraw or vectorise the logo we already have?
Yes. We redraw your existing mark exactly as it is and hand back clean vector files in colour, mono and reverse, ready for print, signage and screen. The scope is that one mark: a change to its design is a new logo, and we agree which one you want before we start. When the original is too rough to redraw faithfully, or you want it improved, a new mark built from your references is the better route, and we say so plainly.
Can you work from a logo or layout made with AI?
Yes, and we welcome it. A concept you made yourself, a logo, a page layout or a pack design, including one generated with AI, is the clearest direction you can give us: it fixes the idea and the scope before we start. We refine it into finished work, or reproduce it exactly when that is what you want, as clean files you own. The concept needs to be yours to use.
Do you do logo design?
Yes. Logo design is the heart of what we do: a mark drawn for your business, with the colours, type and rules to use it the same way everywhere, from your WhatsApp profile picture to your signage. Tell us what the business does and who it serves, and we start from there. The brand page shows how a logo becomes an identity.
Can you design a company profile?
Yes. A company profile, a proposal, a presentation, stationery and the templates your team fills in: we design them to carry one identity, in files your office can keep using. Tell us what the profile must win and who will read it.
Do you design business cards, letterheads and email signatures?
Yes, as part of a document and stationery set on your existing logo or on a new identity: business cards, letterheads, email signatures, quotation and invoice templates. Print files are ours; the printing stays with your printer.
Totem and family identity
Do you design totem emblems and family identities?
Yes. We draw an emblem from your family's totem and the story you give us, with the family name set beside it, and carry it onto apparel, signage, stationery and the things your family gathers around. The totem page shows the heritage work.
What do you need from us to start?
Your totem, the praise names your family uses, the symbols that matter to you and where the identity will be used. We write it down and agree it with you before we draw anything. We never invent a history, a lineage or a meaning: the story is yours and the drawing is ours.
Will you show our family's identity on your website?
Our captions never name your family. Tell us if you would rather the piece stayed off the site altogether and it will.
Motion and screen
What does a motion advert cost?
It depends on the piece, so we do not publish a price grid on this site. A motion advert is priced to its brief: the length, the screens it runs on, the material you already have, the number of versions and ratios, and the rounds of changes included. Agency work is priced to the client and the scope, so a short signage loop and a launch film are different jobs.
The way it works: tell us what you need to achieve, we read what you already have, and we send a written scope with the price before anything is produced. Use the form at the foot of this page and we reply from the studio with a clear next step.
What kinds of motion work do you make?
Kinetic type and logo animation, digital signage and screen loops, explainers and interface walkthroughs. The pieces are designed for the display they will play on, unhurried and smooth at the display's native rate. Commercial post-production, audio, premium 3D and character work are scoped per engagement, and we confirm the scope before we take the job.
Websites
Can you build a website?
Yes. We build brand-true websites and landing pages: a clearer place to understand and contact your business, replicated from the exact reference you chose, furnished with your identity, and checked against that reference in numbers rather than asserted to be close. This site is built the same way.
Hosting, deployment and maintenance support come with clear custody and handover: your production accounts stay yours, and the access we hold is documented. Application interface design and packaging an existing app are scoped per engagement.
Will the site be fast in Zimbabwe?
That is a design rule for us, not an afterthought. Pictures load first, clips load when they are in view, nothing is fetched from a third party before the page appears, and the fonts and clips are served from the site itself. We measure the weight of every page against a budget before it ships.
Do you do web design and website design in Harare?
Yes. We design and build websites for businesses in Harare and anywhere, from a one page site that explains the business to a full site with a front desk that answers visitors. The websites page says what is included.
Can a website answer customers by itself?
Yes. The desk you can talk to on this site can sit on yours, answering in your name from your own facts and your own price list, sending you every conversation, and handing a serious enquiry to you. It is not a form that waits; it answers.
Do you handle hosting and the domain?
Yes. We set up the domain, the hosting and the email on accounts that belong to you, keep the site running, and hand over documented access so you are never locked out of your own website.
CVs and personal brand
How do you fix a CV?
Through GCS Career Labs, our career and personal-brand channel. Send your current CV on WhatsApp with the role you are aiming for. We read it and reply with what works, what is missing and what we would change. That first review is free.
Then you choose the package that fits: Standard (one CV), Hunter (one CV and one cover letter), Dual Threat (two target CVs and two cover letters) or Executive Suite (one CV, one cover letter and LinkedIn strategy text). We confirm the scope in plain words before anything is built, rebuild from your own history, and deliver documents you can send the same day.
How much does a CV cost?
Each package has a fixed price, and it is confirmed on WhatsApp once we know your target role, so that the package you pay for is the one you need. We do not print the prices here. What we never do is promise interviews, hires or a score from any hiring software: we present true experience clearly, and the rest is yours.
Do you write cover letters and LinkedIn profiles?
Yes. Cover letters ride inside the Hunter, Dual Threat and Executive Suite packages and are available on their own. LinkedIn strategy text is part of the Executive Suite. Revisions and editable exports are available on request.
Events, print and production
Do you print, manufacture or install?
No. The design files and the supplier specifications are ours; printing, manufacturing, installation, filming and full event execution stay with your suppliers unless we scope them together. For stands and events we visualise the space in three dimensions first, so you can judge the light, the flow and the artwork before anyone cuts a panel.
Do you make social media creative?
Yes: campaign artwork, flyers, posters and key visuals that carry one identity across every post, with the message, channels and ratios agreed before we start. Ongoing content management and paid media management are scoped per engagement.
Can you design a flyer or a poster?
Yes. Flyers, posters, social media posts and campaign artwork, designed for where they will be seen: a phone screen, a WhatsApp status, a notice board or a billboard. Send us the message and the date, and we design the piece and the sizes you need.
Corporate training
Do you train corporate teams, and where?
Yes. We run corporate training on site, at your own workplace in Harare and by arrangement elsewhere in Zimbabwe. Two subject families: design software and practice in Adobe Photoshop, Illustrator and After Effects, covering image work, graphic, motion, social media, marketing and digital design, taught by a founder who lectured creative software before the studio; and practical AI for the AI era, for business and for professional development, which is how to choose the tasks worth handing to an assistant, how to brief it, how to check what comes back, and how to make that a habit in your own role.
We teach from your team's real tasks on the machines and licences they already use, and we agree the scope and the outcomes in writing before the first session. The training page says how it runs.
Do you train individuals as well as companies?
Yes. The AI training is for corporates, professionals and individuals: a team at its workplace, a small group, or one person who wants to work well in the AI era in their own role. Individuals and small groups can be taught at the studio or online by arrangement. The software training is taught on your own machine and licence wherever that is.
What does corporate training cost?
Training is priced by proposal, because a two day course for a design team and a half day for a leadership team are different jobs. Tell us the team, the subject and the dates you have in mind through the form at the foot of this page, and we reply from the studio with a written scope and the price. We issue no certificates and promise no outcome; we teach what we use ourselves.
Do you offer AI training or AI tutorials?
Yes. We teach practical AI for work: for a company team at your workplace, for a small group, or one to one. What to hand to an assistant, how to brief it so the result is usable, how to check what comes back, and how to make it a habit in your own role. Priced by proposal; tell us who it is for and we send a written scope.
Can you teach a team Photoshop, Illustrator or After Effects?
Yes, on site at your workplace in Harare and by arrangement elsewhere in Zimbabwe, on your own machines and licences, from the kind of work your team actually makes.
Product and creator content
Can you make product and creator content without a shoot?
Yes. We make product motion and stills, and short vertical creator-style clips, for brands that need a steady feed of content that looks shot, not made: food, drink, electronics and beauty, with real light and real texture. Tell us the product and the platform and we agree the formats and the number of pieces.
Honesty rules the work: a generated piece on this site is labelled Made for this page, a generated person is never a real person, and your own mark is placed, never generated. Where a real shoot is the right answer we say so.
Working with us
What is brand systems engineering?
The machinery that runs a brand day to day: the briefs, the current brand rules, the templates, the delivery and job tracking, and the checks between them, built around the way your business already operates so repeated work is reduced. This studio runs on a system of its own, which is why the second job with us starts where the first one ended.
It is scoped like any other engagement: we read what you already hold, name the repeated work, and send a written scope for the part worth building. Client dashboards and portals are scoped per engagement once a deployment can be shown.
Where are you, and do you work outside Zimbabwe?
We are in Harare, Zimbabwe, and we work online with clients anywhere. Zimbabwean and African businesses come first by history; international clients work with us by the same rules. The one contact is [email protected].
How does a project start?
Tell us what you need to achieve, who the work needs to reach, the materials you already have and any real constraints. We read what we hold before we ask you anything, then we send a written scope: what will be built, the source facts, the targets, the deliverables, the exclusions, the formats, the included rounds of changes, your responsibilities and the point of acceptance. Approval attaches to that version, and production starts on your yes.
What if something in the work is wrong?
Corrections of our own defects are free. Changes inside the included rounds remain included. A genuinely new request is scoped separately. This does not mean revisions without end or support without end; it means the agreed scope is honoured on both sides.
Can you name the clients you have worked for?
Yes. The brands we have built for appear on our home page in their owners' own marks, and the marks belong to their owners; showing them credits work we made and implies no endorsement. A piece in a caption is shown with the client unnamed, labelled as it is: a piece made for a client is shown as capability, a self-initiated piece is labelled a capability showcase, and a piece generated for this site says so.
How is payment handled?
The scope is agreed first. The quotation or invoice then names the terms, and the payment details come from the studio in that same conversation, never from this page. Production begins once the studio confirms the payment and you have approved the scope.
Start here
Tell us what you need to achieve.
Share your goal, who the work needs to reach, the materials you already have and any real constraints. We reply from the studio with a clear next step.